our values
Skin Philosophy
All formulas gently deliver the function they promise as well as hydration and skin barrier support to achieve glowy, healthy skin.
Transparent
We behave ethically, responsibly, and culturally in our ingredient
selection, packaging development, and how we manufacture our formulations.
Inclusive
Diversity is beauty. We champion inclusive standards and challenge unrealistic expectations.
a letter from our founder
HI,
Years ago, I was looking for ways to be more sustainable in my everyday life. The easiest place to start was in my bathroom as a lover of all things beauty.
When I looked for eco-friendly reusables to replace my single-use products, I searched for brands making reusables ethically and responsibly.
And I couldn't find one. So I decided to create it myself.
As a first-generation daughter of a seamstress, I understood textiles and the importance of transparency. I spent a year testing fabrics and questioning manufacturers before launching our reusable beauty essentials replacing single-use wipes and cotton rounds, made the right way.
I eventually launched our reusables to replace your single-use makeup wipes and cotton rounds– reusables made the right way.
This, though, is only where my vision begins.